Strategies

breaking barriers

Hats On For Awareness is a Toronto based charity that raises funds to further the reach of mental health programs which enhance the lives of those living with and affected by mental illness and addictions.

Toronto, Ontario

Website redesign for a charitable mental health organization.

Objective

To reflect the organization’s inclusive mission and community engagement through an updated website. Priorities included mobile usability, donation conversion, program clarity, and content that motivates visitors to act - whether through giving, volunteering, or sharing.

Marketing Plan

Website I Social Media

Website